November 30, 2020

Establishing your own business can really be tedious and will accumulate a lot of your time, effort, and money as well. When hunting for the dissonance in your brand, it’s best to start small. Begin with the little things your customers-and staff-see every day. Let’s start with your receipt. A company uses business marketing to market and sell its products and services to another business. Read on to learn more about how business marketing works and how to enter a career in this field. The Sixth Edition of The Tobacco Atlas reveals that the tobacco industry deliberately targets countries that lack tobacco control laws and exploits governments, farmers and vulnerable populations across Africa. In Sub-Saharan Africa alone, consumption increased by 52% between 1980 and 2016 (from 164 billion to 250 billion sticks). This is being driven by population growth and aggressive tobacco marketing in countries like Lesotho, where prevalence is … Read the rest

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Crowd-testing is currently becoming one of the leading and most resource-efficient ways to test various types of digital products. But how can you measure the ROI of Crowdtesting? Is it possible to calculate the efficiency of Crowd-testing? An interview with Ran Rachlin, Co-founder & CEOUbertesters Inc. by Insights Success answer these questions and much more.

Below are the highlights of the interview:

What led to the inception of the company?

I founded the company back in 2013, following a true need for a different type of software testing that I had in my previous company. In my former company, we developed a mobile app, and because of the diversity of the mobile world, we needed global testers to test for us with different devices, different languages, and carriers. We could not find a flexible and affordable solution. So, we came up with the concept of “Crowd testing” … Read the rest

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What crucial roles do patients and health professionals play in diabetes management?

With diabetes remaining as one of the leading causes of death among Filipinos, it is vital for patients to have constant access to quality healthcare and information. At the same time, many should be made aware of this chronic disease and of how it can be diagnosed and prevented. 

Achieving these goals requires strong collaboration among patient and their families, health professionals, and government agencies. As highlighted in a recent BusinessWorld Insights online forum, held in partnership with Mercury Drug Corporation and health care company MSD in the Philippines, interprofessional collaboration among physicians, nurses, pharmacists, and other healthcare professionals is likewise vital in managing diabetes.



Dr. Cecilia Jimeno, FPCP, FPSEDM of the Philippine Society of Endocrinology, Diabetes, and Metabolism (PSEDM), discussed the burden of diabetes on persons who already have it or might have it if the Read the rest

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Sir Philip Green’s retail empire is facing collapse within days, putting 15,000 jobs at risk and bringing the curtain down on the high street career of one of Britain’s most controversial businessmen.

It is understood that Arcadia Group – which owns TopShop, Burton and Dorothy Perkins – is preparing to appoint administrators from Deloitte as soon as next week.

One retail industry figure said Arcadia’s collapse had become inevitable after talks with a number of lenders about an emergency £30m loan ended without success.

The appointment of administrators could happen as early as Monday, although one person close to the situation said the plan had yet to be finalised and that it could yet be delayed.

If the insolvency is confirmed, it is expected to trigger a scramble among creditors to get their hands on the company’s assets.

It would involve Arcadia’s online operations and the stores which are … Read the rest

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Congress is bracing for President-elect Joe Biden to move beyond the Trump administration’s state-by-state approach to the COVID-19 crisis and build out a national strategy to fight the pandemic and distribute the eventual vaccine.

The incoming administration’s approach reflects Democrats’ belief that a more comprehensive plan, some of it outlined in the House’s $2 trillion coronavirus aid bill, is needed to get the pandemic under control. Republicans have resisted big spending but agree additional funding is needed. With the nation on edge but a vaccine in sight, the complicated logistics of vaccinating hundreds of millions of Americans raise the stakes on the major undertaking.

“We have an incredible challenge on our hands,” said Sen. Patty Murray of Washington state, which is approaching the anniversary of its first reported case of the virus last January.

A vaccine can only go so far, Murray warned, without a distribution plan. “A vaccine can … Read the rest

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“Success is about elevating others. If I can do that with great health, compassion, and some humour then that’s a job well done,” asserts Saana Azzam, whose expertise lies in the art of high-powered public speaking. Currently, Saana is the Founder and Chief Inspiration Officer of the leading speaker’s bureau in the Middle East called MENA Speakers. MENA Speakers: Empowering & Educating MENA Speakers is a UAE based MCs and Speakers Bureau that educates, engages, and empowers by connecting speakers, MCs, and trainers to events, companies, and governments around the world. The company received the Best Speakers’ Bureau award in the Middle East in 2019.

Behind the Journey

Saana pursued her Master’s in Economics from the esteemed Stockholm School of Economics. Her adept skills and knowledge in market analysis, investments, research, and finance has earned her the prestigious title of ‘Female Economist of the Year’. She … Read the rest

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By Michael Angelo S. Murillo

The TNT Tropang Giga booked a spot in the finals of the PBA Philippine Cup following their 91-81 victory over the Phoenix Super LPG Fuel Masters in their semifinal rubber match on Friday at the Angeles University Foundation Sports Arena in Pampanga.

The steadier team throughout the match, TNT frustrated Phoenix on its way to barging into the championship of the Philippine Basketball Association All-Filipino Cup, where it was last in seven years ago.

Ray Parks Jr. led the way for the Tropang Giga in the win, churning out all-around numbers of 26 points, 10 rebounds and six assists.

The contest got off to a competitive start, with the teams knotted at 10-all midway into the opening quarter, before TNT sprinted to build a 25-20 lead at the end of the first 12 minutes.

In the second quarter, offense tapered off a bit as defense … Read the rest

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Spanish lender Banco Sabadell has said it will consider options for its UK bank TSB after it called off a planned merger with rival BBVA.

Sabadell and BBVA said they were in merger talks less than two weeks ago, but they failed to agree a price.

Sabadell said it would now seek “strategic alternatives for creating value with regard to the group’s international assets, including TSB”.

It did not specify if that would mean selling TSB, which it bought in 2015.

Separately, TSB said it had “good momentum” in its business growth as well as progress in “taking full control of our IT, delivering a right-sized modern branch network and reducing overall operating costs”.

In January, it signed a deal with US computing giant IBM to run its online banking, bank systems and cash machines, in an attempt to put a stop to the IT failures that have plagued the … Read the rest

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Balanced scorecard banking is quite different from the other scorecards that companies use to measure how they are performing in terms of CTQs or Critical to Quality standards. The important of financial management competence to achieving entrepreneurship and business success cannot be over stressed. We have seen many at times when financially buoyant “start-ups” crumble down to pieces after successful take off because of financial management incompetence of the management, caused by tied up funds as they watch helplessly as the business dive into ocean of failure due to lack of reserve funds to successfully execute contracts or perform business operation. Another thriving and profitable finance services business that an entrepreneur can start is investing in penny stock. Penny Stocks are the stocks that are sold for less than a dollar in the stock market. It is sold at a cheap rate so as to facilitate quick selling and buying … Read the rest

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The major retailers wanted sparse crowds on Black Friday in this COVID-19 era. They certainly got them.

On Friday morning, only a few dozen people were lined up outside the Macy’s flagship in Manhattan before it opened, compared to 15,000 or so in recent years. A nearby Aéropostale and Victoria’s Secret were devoid of any customers at all at 7 a.m. And at the sprawling Newport Centre in Jersey City, N.J., across the Hudson River, it was a ghost town: not a single customer inside its Sears store, and only a smattering of shoppers at its J.C. Penney or Kohl’s.

Even at the nearby Target, Best Buy and Home Depot, which were busy in comparison, the crowds were modest compared to previous years. Best Buy, … Read the rest

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